I really enjoy designing logos, especially when the brand or product is something that interests me.
Recently I did a logo for a cool new website dedicated to the animated film industry, called Animation Scoop. Producer and writer Jerry Beck wanted something whimsical that played off the word "scoop", so I messed around with a handful of ideas, including an ice cream scoop and a steam shovel. Jerry chose the little sleuth with the magnifying glass, and we were off and running.